Articles
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October 10, 2025
Introduction
Hey — if you want to add a pragmatic, useful forecasting feature to a Magento 2 store, a Product Availability Predictor is a great place to start. In this post I’ll walk you step-by-step through building a small, well-structured Magento 2 module that:
- uses Magento stock and order data to estimate future availability,
- stores predictions in a lightweight table,
- updates predictions by cron (or on demand),
- exposes a frontend widget on product pages that shows estimated date or probability of being in stock, and
- integrates with the Force Product Stock Status extension so the store has consistent stock signals.
I’ll keep the tone relaxed and explain concepts so you can follow even if you’re new to module development. I’ll show code snippets you can copy and adapt. I’ll also point out variations for Magento with MSI (Multi-Source Inventory).
Why build a Product Availability Predictor?
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October 09, 2025
Intro — why custom advanced filters?
If you’ve ever spent time tweaking Magento 2 layered navigation for a large catalog, you know the default filters can be limiting: single-select attributes, clunky price UIs, and filter counts that kill page performance on catalogs with tens of thousands of SKUs. In this post I’ll walk you through building a custom “Advanced Filters” module for Magento 2 category pages. The tone is relaxed — like I’m explaining it to a teammate who knows Magento basics but hasn’t built a custom layered navigation system yet.
What we’ll cover
- Architecture: creating custom product attributes and integrating with Magento’s native filter system (layered navigation)
- UX/UI: price range sliders, multi-select filters and real-time (AJAX) search updates
- Performance: query strategy, caching tips, and using Elasticsearch for faceting
- Integration with Force Product Stock Status: combining stock state with filters
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October 08, 2025
Why build a custom bulk edit tool?
If you’re managing a Magento 2 catalog with thousands of SKUs, the Admin UI’s single-product edit flow quickly becomes a time sink. Magento’s built-in import/export and existing extensions help, but sometimes you need a tailored admin experience: a lightweight, safe, and high-performance bulk product editor integrated directly into your Magento admin. In this post I’ll walk you, step by step, through the architecture and code patterns I usually use for a reliable bulk edit tool — covering collections, mass actions, Admin API endpoints, UI components, performance optimizations, error handling, and concrete use cases like prices, stock statuses and custom attributes.
High-level architecture
Think of the tool as three cooperating layers:
- Admin UI: a grid + mass action or a dedicated UI component where the admin chooses products and the changes to apply.
- Controller / Admin API: receives the request, checks
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October 06, 2025
Why a One-Page Checkout in Magento 2?
If you’ve ever watched a user stare at a multi-step checkout, sigh, and then close the tab—you get it. One-page checkout reduces friction, shortens the path to purchase, and is proven to improve conversion. For Magento 2 stores, aiming for a ~20-30% reduction in abandonment is reasonable when you rework checkout flow, optimize UX, and make the page fast and reliable.
Short overview of what we’ll cover
- Quick comparison: ready-made checkout extensions vs. custom development
- High-level architecture and UX goals
- Step-by-step code examples for a simple one-page checkout module
- How to integrate real-time stock visibility (e.g., Force Product Stock Status)
- Compatibility with payment & shipping extensions
- Performance, A/B testing, and metrics to measure conversion impact
Comparing existing one-page checkout solutions vs building custom
Let’s be practical.
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October 05, 2025
If you want a clean, usable view of how every marketing penny turns into revenue, building a custom "Advanced Reporting" dashboard for Marketing ROI is a perfect project. In this post I’ll walk you through a practical, hands-on approach—architecture, data sources, code examples, visualizations, automation, and SEO & sharing tips—so you can ship something useful for your team and integrate it with Magento 2 stores (including stock modules like Force Product Stock Status).
Why build a custom dashboard?
Off-the-shelf analytics tools are great, but they often miss the context of your store: custom product attributes, stock extensions, promotions, and how Magento stores campaign metadata. A custom dashboard lets you:
- Create metrics tailored to your campaigns (ROAS, CAC, incremental revenue).
- Combine sales + stock + marketing data (e.g., Force Product Stock Status) for smarter decisions.
- Provide near real-time visualization for quick optimization.
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October 04, 2025
Want to understand Magento 2's MSI without the usual corporate-speak? Good — pull up a chair. This guide walks you through Multi-Source Inventory (MSI) for modern retail: what it is, how it works under the hood (sources, stocks, reservations, selection algorithms), real-world use cases (multi-warehouse, dropshipping, marketplace), integration tips with stock-status extensions, performance tuning for large catalogs, and safe migration steps from the legacy Magento stock system. I’ll also give you hands-on code snippets and CLI tips so you can try things out on a dev instance. No hype. Just the good stuff.
What MSI brings to modern retail
Magento 2’s Multi-Source Inventory (MSI) fundamentally changes how inventory is modeled. Instead of a single global quantity, MSI lets you define multiple physical or logical sources (warehouses, supplier hubs, dropship partners) and assign inventory to each source. The platform then maps sources to sales channels (stocks) and resolves
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October 03, 2025
Hey — if you’re a marketer or working alongside one, this is the practical, no-fluff walkthrough you’ve been waiting for. We’re going to show how to use Magento 2’s Page Builder to give marketing teams real control over product visibility and stock status without pinging engineering every time. Expect code snippets, step-by-step config, and small automation patterns so marketers can independently tweak stock-related rules from Page Builder blocks and templates.
Why Page Builder for marketer independence?
Page Builder is already a marketer-first tool for building content and landing pages. What many shops miss is treating Page Builder not just as a visual composer, but as an operational interface for marketing-controlled product behavior: stock visibility toggles, forced stock attributes, automated syncs and dynamic show/hide rules. With a few sensible extensions and a little integration code, you can:
- Expose product-level flags like Force
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October 02, 2025
Let’s keep it real: Magento 2 ships with a solid set of built‑in security controls, but “solid” doesn’t mean “complete for every use case.” If you’re running a store — small or large — you need to understand what Magento protects out of the box, what it doesn’t, and when it’s time to add third‑party tools or managed services (or both). This post walks you through Magento 2’s native security features, maps them to common vulnerabilities, gives a practical audit checklist with commands and snippets, and explains concrete cases where buying extra security makes sense. I’ll be relaxed and direct, like talking to a colleague who’s getting their hands dirty for the first time.
Quick overview: What Magento 2 protects natively
Out of the box Magento 2 includes a number of defensive measures you should know about before you reach for extra tools:
- CSRF protection via form keys — Magento uses form_key tokens to protect forms and state‑changing actions from cross‑site
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October 01, 2025
Why I Care About Magento 2 Service Contracts (and you should too)
If you write Magento 2 extensions, eventually you’ll bump into the term "Service Contracts." It sounds formal, a bit bureaucratic — but in reality, they are one of the most practical tools Magento provides to keep your code stable, maintainable, and upgrade-friendly. Think of service contracts as the public API of your module: clean interfaces, predictable data objects, and a clear separation between what other code calls and how your module actually implements the logic.
What is a Service Contract and why Magento recommends them
At its simplest, a Service Contract in Magento 2 is a set of PHP interfaces that define:
- Data structures (Data Interfaces)
- Operations (Service Interfaces)
- Sometimes API exposure (webapi.xml for REST/SOAP)
Magento recommends them because they:
- Define a stable public API for your module.
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September 30, 2025
Why upselling on Magento 2 matters
Let’s be real: most stores can squeeze another 10–30% from the customers already on the site. Upselling and smart cross-selling aren’t magic — they’re about the right offer, shown at the right time, with the right context. On Magento 2, you already have powerful building blocks (related/upsell/cross-sell products, layered navigation, full product page control). What you need is the design and logic to turn those blocks into conversions.
What this post covers (quick roadmap)
- Core principles of high-converting product pages
- How to display dynamic stock status and create urgency (using Force Product Stock Status pattern)
- Cross-selling strategies that respect real availability
- Optimizing product pages for out-of-stock products with alternatives
- Using stock data to personalize recommendations and increase Average Order Value (AOV)
- Concrete Magento 2 code examples and step-by-step